Their listing just expired. Somebody is calling them today.
Expireds are the most contested list in real estate and the most time-sensitive. We dial them the morning they expire, so you are one of the first calls instead of the twentieth.
Speed is the whole strategy. Very little else matters.
You already stopped paying for leads. You just haven’t stopped yet.
A purchased lead is a race you paid to enter. A neighborhood you’ve worked is something you already own — you just have no way to talk to it.
Buying leads
- ×The same homeowner is sold to you and to everyone you bid against.
- ×You win on speed or you win on price. Usually price.
- ×They’ve never heard of you, and nothing about you is checkable.
- ×Stop paying and it all disappears the same afternoon.
Owning the street
- ✓Nobody else is calling them. There is no auction on a street.
- ✓Your work is the proof. They can see it from the driveway.
- ✓You choose the timing — after the storm, during the job, the week it finishes.
- ✓The reputation stays yours. It compounds, street by street.
Three moments worth a phone call
Homeowners don’t want a agent. They want one in a particular week — and these are those weeks.
The morning it expires
An expired seller hears from more agents in 48 hours than in the previous six months. Being early is the only durable advantage on that list, and it is usually decided before most agents have opened their CRM.
Two weeks after everyone else gave up
The first wave burns out fast. The seller who said no to fifteen agents on Tuesday is a different person a fortnight later, when the phone has gone quiet and the house is still theirs.
Before it relists with somebody else
Most expired sellers still want to sell. They are deciding who to trust with the second attempt, and that decision is made by whoever is still politely in touch when they make it.
What our callers actually say
Real people on the phone, working from what you tell us about the job. Not a recording, and not a robot reading your website back to them.
Sample opening · Expired Listings
“Hi, is this Mr Alvarez? My name is Dana, I am calling for Mark Ellis at Coastal Realty. I saw the listing on Bayshore came off the market this week. Mark works that street a lot and wanted to offer a second opinion on pricing — no obligation. Would that be worth a short conversation?”
You give us the job address and what you want offered. We write the rest and brief the callers.
One price, by the door
- Pick a ring from a quarter mile out to 2 miles, and how many inside it to call.
- No contract, no seats, no monthly minimum. Order a street or order a season.
- We call the homeowners closest to your address first.
- Smallest campaign is 100 homeowners.
We do the calling for these too All industries →